What Do You Call a Rose That’s Red and Bright Yellow? Ketchup & Mustard, Of Course

A rose by any other name … just might not sell.

“I don’t care what it looks like or smells like, a bad name can kill the best rose,” said longtime rose breeder Tom Carruth, who is the rose curator at the Huntington Library, Art Collections and Botanical Gardens.

A great name can build excitement — and sales — for a so-so rose and drum up interest for a beauty no one’s seen before, Carruth said, but finding just the right name can be maddening.

At the Weeks Roses breeding facility in Pomona, where Carruth spent 25 years as a hybridizer, the process often involved the whole staff, but he credits his longtime assistant, Maxine Gilliam, as being the best at naming…[READ MORE]

Source: What Do You Call a Rose That’s Red and Bright Yellow? Ketchup & Mustard, Of Course | latimes.com

Print Friendly, PDF & Email
Pin It

Comments are closed.