Non-floral people like to poke fun at Valentine, but WE all know that the business of love is an $18 Billion Dollar sales opportunity! The average shopper will spend $137 each for Valentine gifts, which is far from trivial! With the right motivation, 49% of all consumers tell us that they’d be willing to spend an additional $10 for an engaging promotion or a unique gift. A Wednesday Valentine is sure to transport your sales opportunities to new levels, so check out these unique Valentine ideas to elevate the average spend in your stores even more! ‘Tis true…. Money can’t buy love, but it sure can secure financial success right out of the gate for 2018!
About Cindy Hanauer
Cindy Hanauer comes from a 4-generation heritage in the floral industry with ancestors opening their first florist shop and greenhouse in 1875. She has held leadership positions in every aspect of the floral business: Field Training, Product Development, Visual Merchandising, Category Planning, Financial Strategy, Quality Assurance, Procurement, Transportation and eCommerce. In June 2013, Cindy started her own business to dedicate her remaining years in the education, development and training of those who will continue to build the floral business for many years to come. She is also available to work in a freelance capacity to assist retailers and suppliers who wish to achieve those same goals. Cindy can be contacted at 12620-3 Beach Blvd; Jacksonville, Florida 32246; Phone 904.327.1951